content marketing Tag

Inbound Marketing Strategy, Jennings Social Media Marketing

Content is King in Business-to-Business Marketing

Content marketing is a tactical marketing approach which involves the creation and distribution of online materials such as podcasts, websites, digital video and images on social media platforms and blogs. According to Business 2 Community, 70 percent of business-to-business marketers are increasing their investment in…


Is Your Content King?

Rich content sells and original is king. How do you know if you are incorporating both tactics into your digital marketing and visual storytelling? Statistics show that most marketers and brands don’t utilize the right type of high-quality content to engage their audience. According to…


Digital Agency Touts Visual Storytelling in 2016; Unveils Creative & Video Demo Reels

2016 will be the year of visual storytelling. VBM, sister agency to JSMM, is focusing its staff and resources on visual mediums, such as video and creative imagery to use across social media, digital ads, PR outreach and more. As Instagram rises in popularity and…