SpareFoot Interviews Valerie Jennings About PR Tips For Startups
We’d like to thank John Egan from SpareFoot for interviewing Valerie Jennings, CEO of JSMM for his article, “PR Tips for Startups – How to Effectively Generate Media Buzz for Your Startup.”
Photo: SpareFoot Blog
The article shared advice from PR and social media experts about how to get the media talking about your startup.
Jennings stressed the importance of building relationships. “Rather than blindly distributing releases, get to know reporters, bloggers and editors who cover your industry and community,” she said. She added that Twitter, LinkedIn and blogs were excellent avenues for outreach.
– By Emily Ward, social media marketer at JSMM