Video is one of the most popular forms of digital outreach. So it’s not surprising that even traditionally text- and photo-heavy sites are beginning to capitalize on it. With YouTube and Snapchat generating 15 billion combined views every day and Facebook videos garnering 500 million…
YouTube is the second-largest search engine in the world and maintaining an active YouTube channel is a must for brands engaged in digital marketing. One billion hours of YouTube video content is watched per day and view times are unrivaled among other video platforms. …
Video marketing is a great way to get a message and CTA to your audience. But, like all marketing campaigns, you must measure the right metrics to assess how your campaign is performing. Determine what video marketing success looks like for your brand and measure…
The modern marketplace is one in which virtually anyone can start a business and thrive. While this offers incredible opportunities for entrepreneurs, it has also created over-saturated industries. In order to stand out from a sea of competitors, brands must utilize intelligent tactics. And with…