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02 Nov InformationWeek.com Reviews Tips for Business Facebook Pages During the Holidays: 51% of Consumers Are More Likely to Buy From a Company After Becoming Their Fan on Facebook

Posted by: Micah Pratt, director of social networking R&D The holidays are just around the corner, and businesses are finalizing their marketing campaigns to optimize the shopping rush. Here is an article from InformationWeek.com, written by Kevin Casey, about how companies can prepare their social…

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21 Oct Social Networking “Friends” Politics: How to Make Facebook Ads Work to Political Candidates’ Favor

Posted by: Micah Pratt, Director of Social Networking R&D The 2012 presidential election will be like one never experienced before. Social networking sites are playing a role in these elections that wasn’t imaginable four years ago by hosting debates, facilitating the political conversation and connecting…

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